Mini Boxes: Big Guerilla Marketing
Posted by Brian at 10:31 pm
Recently Dutch creative agency Ubachswisbrun JWT took object marketing a step further for the holiday season, by actually making enormous cardboard boxes with Mini Coopers printed on them and bits of gift wrapping coming out of the top, then putting the boxes on street curbs for trash and public viewing. Sure to put a smile on anyone to pass except the garbage men.
